Asda brings back Blue Light Card discount for NHS and emergency workers


Asda has brought back its discount for Blue Light Card holders, which gives emergency workers money off their purchases, in the wake of the cost-of living crisis.

The supermarket will reinstate the 10% discount that it first introduced during the pandemic for workers including the police, ambulance service, social care workers, and the armed forces.

The discount applies to food, George clothing and homeware, toys, gifts and optical products.

Meanwhile, the grocer is also making changes to its staff discount to offer greater support for its workers as inflation soars.

Asda will remove the 12-week qualifying period for colleague discount until October, which means new recruits will benefit from a 10% on their shopping from their first day of employment.

Asda chief people and corporate affairs officer Hayley Tatum said: “Family budgets are under huge pressure right now – with our Income Tracker showing household incomes down by £16 per week in March and set to fall further.”

“Bringing back the Blue Light discount and removing the qualifying period for our own colleague discount are additional ways we can support our customers and colleagues, alongside our ongoing efforts to reduce prices and invest in our colleague pay.”

Blue Light Card CEO Tom Dalby added: “With the cost of living on the rise, I hope this exclusive 10% discount helps families and individuals across the UK on everything from the big food shop to new school clothes.

“Asda has always done so much to show its appreciation to NHS staff and other frontline workers, and this partnership will support millions of blue light workers in the country.”


Please enter your comment!
Please enter your name here

Share post:




More like this

Stocking Your Café: Essential Tips for Success

Stocking your café with the right ingredients, equipment, and...

Types of Home Assistance for the Elderly

As individuals age, they may require support to maintain...

Leasing a Range Rover Sport: A Smart Guide to Luxury and Performance

Introduction In the world of luxury vehicles, the Range Rover...

Discovering London’s Culinary Gems: The Best Chinese Restaurants

London, a vibrant and bustling metropolis, is renowned for...