BLAM! Active rebrands as AFLUENCR


Wales-based full-service digital marketing and brand management company, BLAM! Active, has announced its rebrand to AFLUENCR.

Reflected in its new name, the former BLAM! Active has become the name behind hundreds of successful fitness entrepreneurs. Along with partners Macro Active, AFLUENCR offers a revolutionary meal plan and workout system as well as proven digital marketing techniques to help fitness trainers and influencers scale their business online.

Gareth Manger, Founder and CEO of AFLUENCR, said: “For the past few years we’ve been dedicated to helping talented fitness trainers scale online, build their customer base and earn a great income”.

“The rebrand to AFLUENCR was inspired by the changing nature of our customer base. We have seen an increasing number of high achieving clients with a global following coming on board and in keeping with that, the team wanted a bold, contemporary and distinctive brand reflective of the company today. We are immensely proud of the work that we’ve done so far and are now looking forward to the future under a new name”.

AFLUENCR currently works with 50 fitness influencers in the UK and over 250 globally, with followers ranging from thousands to millions.

Its clients include fitness trainer and established influencer, Jamie-Lee Purnell, who used AFLUENCR’S resources to go from being a busy and overworked personal trainer to successfully scaling her business online.

On seeing her customer base develop, Jamie said: “Like most trainers I was constantly looking for new clients and was spending all of my time writing workout programs. I now have hundreds of clients online, earning an incredible income and I have more time to spend with my family which is the ultimate goal.

“Joining the BLAM! Active team was a complete game-changer for my business and my life. I never thought I’d be able to have a business of this scale and I feel so grateful that the opportunity came my way. I love seeing how my members transform to live fitter, healthier and happier lives and I would never have been able to reach so many people in this way without BLAM!”.

Gareth added: “This is a really exciting time for the business, and in conjunction with the rebrand we’re working on some fantastic developments to help our fitness entrepreneurs scale up even more without becoming overworked or overwhelmed.

“The fitness industry has seen a massive resurgence in recent years and influencing has become a very aspirational business within that space. We see so many people starting out and gaining an initial following, but ultimately struggling with time and unable to grow their business further. From creating automated and customised workout programmes to implementing a full-service digital marketing strategy, we’re here to help with every aspect of growing an online fitness business.”


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