YesAuto, the online car marketplace, today released its latest platform analytics, showcasing a continual and sustained increase in UK dealers turning to the online marketplace.
Between YesAuto’s official UK launch in August 2020 and the end of March 2021, the dealerships signed up to its platform has grown by more than 50% with a significant and sustained month-on-month growth rate of over 6%, despite the imminent 12th April re-opening of showrooms. As of today, YesAuto is now able to boast a roster of more than 2,300 UK dealerships, up from 1,500 signed up at launch.
Further data also reveals millions more consumers are now looking to purchase their next new or used car online. In fact, since launch, YesAuto’s unique monthly visitor figures have more than tripled, with more than 1.6 million unique visitors in March, all of whom are benefitting from the increased range of vehicles and dealerships on offer.
“The UK automotive industry is still coming to terms with the knock-on economic effects of the global pandemic, as are thousands of other industries up and down the country,” said Neil You, General Manager at YesAuto UK. “Thankfully, YesAuto’s recent platform data has given us optimism the industry will begin to recover. In fact, across the country and especially in the South East, we’re seeing increased search volumes on the site and continual growth in individuals wanting to engage directly with dealers. It’s clear a hybrid operating model will be part of the new normal, as dealers recognise the benefits of seeking buyers out online in tandem with a return to business in person in retail showrooms.”
To better connect dealers with potential customers, YesAuto continues to introduce innovative features designed to help consumers research and buy their next vehicle, including virtual reality options that enable a 360 view of a car online, behavioural-led algorithms and intuitive comparison tools.
About YesAuto
YesAuto, the new revolutionary way to finding the cars that suit any buyer, is a website and app that connects buyers with dealers through its innovative smart technology to make car buying simpler, more transparent, and enjoyable.
YesAuto customers are given full control when it comes to selecting and choosing the right car for them. The site uses clever tools, abundant user and expert content to help customers find the car that suits their specific needs, alongside a customer rating system that allows people to see what other drivers think in order for car buying to be as seamless as possible.
